VALUE ACADEMY Value Academy ← Back to Overview

A seat at the table.
By application only.

Ten minutes. Real questions, no quizzes. Owner-only. We read every application personally — and we reply within five business days with an admission decision or a short follow-up.

~10 minutes Owner-only 5-day reply

i.
About You
Optional — only used if we need to schedule a fit conversation.
So we know who's actually in the seat.
City, state or country. The Annual is in-person, so it helps to know.
ii.
About the Business

What you've built so far.

Two or three sentences. What you sell, who you sell it to, and what makes it work.
iii.
Where You Are With Value

The part most owners have never been asked.

These are the questions most advisors skip. This is the part we don't.

If a buyer walked in tomorrow, what do you think your business would actually sell for — and what do you suspect it could be worth in three years, if everything went right? * Rough numbers are fine. We're more interested in the gap between today and what you sense is possible.
Which of the four intangible capitals do you suspect is silently capping your enterprise value right now? *
What does "value creation" mean inside your business today? Is it a discipline, a project, a board conversation, or something nobody's named yet? Be honest.
What have you tried so far to build enterprise value beyond revenue? M&A advisor? EOS? Mastermind? Coaching? Nothing yet? All of it counts.
iv.
What You Want From The Room

Why now. Why this.

Why now? What changed in the last 6–12 months that brought you to this application? *
A year from now, if you said "this membership was worth every dollar" — what would have happened? * Be specific. The clearer the picture, the better fit we can assess.
What can you bring to the room that other owners would benefit from? A specific lesson, a category expertise, a season of work you've already done. The room is built on what each seat contributes.
v.
Posture & Commitments

How you'd show up.

Value Academy is a working room, not a content library. The discipline only works if the seats show up.

Are you able to attend monthly live virtual sessions (2 hours each)? *
The Annual (Academy Summer Camp) is 2 days, in-person, each summer. Can you commit to attending? *
Are you comfortable being open with peers about real numbers, real challenges, and real results? * This room is built on authentic experience, not performance. We need confidence that you'll show up with the same authenticity and consistency.
About you, your business, or what you're hoping for here. Optional.

Ready when you are.

We read every application personally. You'll hear from us within five business days with either an admission decision or a 30-minute fit conversation with a faculty member. No mailing list. No drip campaign.